Clyral recently launched a communication portal for the South African Association of Freight Forwarders in KwaZulu Natal. The goal of the website was to replace the current system where email newsletters were manually being composed and distributed to members. In approaching the brief, some innovative features were proposed and developed that resulted in an exciting and powerful system that is very easy to administer and utilise.
Some of the features of the site are listed below.
- Blog-like article submissions of industry news.
- Tagging of all articles for more powerful searching and navigation between similar articles.
- Automatic addition of images to support the article content. Images are inserted by the system by matching pre-defined image tags to the article tags.
- Dynamic creation of newsletters to include snippets of all of the latest website content.
The website has been extremely well received by SAAFF KZN members as well as the administrators responsible for managing content and communications. This project has demonstrated how some of the tools of the new generation web applications can be incorporated into traditional business and community websites in South Africa.
The website can be viewed at www.saaffkzn.co.za but the majority of content is restricted to SAAFF KZN members.
